Trade Associations: A New Form of Networking

12/30/2013

Seventy percent of Americans belong to one association. Twenty five percent belong to four or more associations. Our professional existence is held together by the network of people with whom we share common interests, even common goals. As technology gives us new ways to link up, communicate and share ideas, our need to identify with a collective presence reflects our need to become more significant. Today, this need is being fulfilled by privately organized, managed and funded trade associations.

For-Profit

If there is anything that drives any venture to succeed, the principal motivation is profit - the commercial purpose for which any trade activity exists. Because we still maintain a mindset that associations should not be a money-making venture, it is difficult to imagine a trade association as a for-profit representative body of a particular trade.

However, as the efficiency, agility and productiveness of for-profit trade associations become evident, members become more confident that operating a for-profit trade association is the only way to guarantee that the association will remain productive and beneficial to its members.

Objectives

Unless your primary reason for creating a trade association is to lobby issues in Washington, your association's principal objective should more or less focus on information sharing.

If you are creating a trade association as a forum for its members to share ideas about their trade, it is essential that you provide your members this vehicle by which they can communicate, maybe even interact.

Beyond Membership

Since most associations get started with low membership dues, usually in the $20 to $30 bracket. Many associations are lucky to break even on membership dues alone. To guarantee its healthy existence, its financial foundations should expand beyond being exclusively dependent on membership dues.

Although most trade associations start off with a newsletter, it is in an ideal position to organize conventions (that provide members a forum to network, meet suppliers, and hear experts) which can be a prime money-maker for the association.

Related Articles

How to Make $50 Mailing 150 Envelopes

7/22/2013

Order 5,000 3 x 6 commission circulars from your printer selling $1.00 items that you earn 50% commission on every order you receive. Have your name printed on them - it will save you hours of stamping time.

27 Service Businesses to Start Now

8/8/2013

There are hundreds of opportunities in the service arena offering low-cost start-ups and high profit returns. Almost all can be run from home.

A Furniture Refinishing Business in Your Home

11/18/2013

If you have a garage or work building and are willing to learn a craft, upholstering, re-upholstering and/or furniture refinishing would make an excellent home business.

How to Find a Unique Product or Service That Will Make You Money

7/16/2013

I would say the most frequently asked question from beginners about opening their own business is "What should I sell?" I then proceed to ask them, "What interests and hobbies do you have?" Most don't know how to answer that question because they ...

How to Give Away Magazines and Make Great Profits

11/19/2013

People are always interested in saving money. If you can develop a product or service that will help them save, you are almost guaranteed success.

Riches through Creative Thinking

7/17/2013

When solving problems after you have exhausted the normal means of coming up with the solution, think in terms of unorthodox methods. Vary your thinking and try to solve the problems by creating something completely new and irrelevant.

71 Ways for a Writer to Make Money

7/18/2013

71 Ways for a Writer to Make Money

Big Profits In The Sign Fabrication Business

11/19/2013

A few years ago it would have been foolish to even consider a sign business unless you were well qualified to hand paint letters and illustrations.

16 Ways You Can Make Money Collecting Things in Woods and on Beaches

8/6/2013

16 Ways You Can Make Money Collecting Things in Woods and on Beaches

The Lazy Man's Way to Big Money Fast

7/20/2013

When the average guy thinks of enjoying himself he sees himself spending a lot of money to do it. He calls a travel agent to have a whole trip arranged and it cost him a fortune.

Terms of Use

All content provided on this website is for general informational purposes only. No warranty is expressed or implied. Your use of this website is subject to our Terms of Use.