Investigating Exciting One Way Link Building

Published by Frank on August 14, 2010

Before we go any further, what is “link popularity”? In very simplistic terms, link popularity refers to the number and quality of the incoming links that are pointing to your site. But besides the link popularity you gain by getting an authoritative site to link to you, you also gain additional visibility for your Web site. Abuse them, and you’re treading in potentially dangerous waters. Which is similar to linking campaign. Analyze your intentions, and if you wouldn’t mind an engine knowing what you’re doing, your intentions are okay.

You ask them to link to your site while outlining the benefits of doing so. However, there will be non-competitive sites that will link to you — especially if you offer to link back. Use voice instead of email to reciprocate and try contacting people by voice instead of email. This is also just like one way link building. Search for sites that rank high for search terms that are important to you, then look through the search results for sites that do not compete with you.

Instead of sending them a confirmation, try sending them a pleasant thank you for permission to link to their Web site. This will aid Google and other engines in their partial indexing. If you are a marketing firm, look for marketing directories/hubs/portals/vortals, do the same for business to business or b2b. You could each provide three links and put up a “my friends” page or “suggested sites” page.

What about the hundreds of free directories? Yes, they all help. My logic with outbound links is, “You have already lost the client for today, Dixon, so get a better product tomorrow.”) We all want to get on the top ranking sites listed in Google with few, if any outbound links. A very effective strategy to gain quality links as well as traffic is to license content from your site for free in exchange for a link back to you.

As you do, more and more people will begin linking to your site, as they’re linking to your valuable content. Sometimes this can be similar to effective link building to many people. A sure fire way to increase link popularity is to have a high quality newsletter or article section on your site.