Selling special reports is the hottest sellers in mail order to come along in many years and the best part is that you become your own prime source publisher.
There are basically two ways to sell information by mail:
By placing advertisements in magazines and newspapers, either classified or space ads,
By renting mailing lists and sending your sales letter to the name on the list.
There have been entire volumes written on mail order selling. For printed information, the best way to learn how and where to advertise is go to a newsstand and check through all the magazines carrying large numbers of classified and space ads (magazines like popular science, field and stream, outdoor life, etc.) Wherever competitive advertising appears on a regular basis, that's where your best advertising will be. The next step is to write to the magazines (there will be an address in the ad columns) and ask for their classified & display ads rate cards. These cards give you all the information you need to place an ad. If you need additional help, you can call them and most will provide counsel on how to place your ad, whether it be classified or display.
Determine what type of information you intend to sell by mail. Example: financial information. Then go to the newsstand again and buy every magazine carrying and selling financial information. Write away to the advertisers for information. Most will run ads inviting you to write in for "free details". Once you begin to get an influx of material, you carefully file it away to use as a model for developing sales material for your own offer.
It is possible to get free advertising if your product has a unique appeal of interest to the editor. Ways of obtaining free advertising are detailed in the special report in your collection. All you need to get started is to run perhaps a small classified ad selling one or all of your reports in your possessions. If you wish to go the route of direct mail, you can obtain mailing lists through some of the advertisers in the newsstand magazines. Check the classified for "mailing lists". Later on, you will want to develop your own offers to market by mail.
Good luck and best wishes!
Everyone that starts out learning the mail order business is normally introduced to Commission Circulars very early in the game. You have probably seen ads claiming "how you can make money - sometimes as much as $5,000 - for every page you copy".
The purpose of this report is to outline a simple, step-by-step program that will enable you to start making "sales by mail" immediately!
Everyday more and more people are jumping on the "mail order" bandwagon - starting their own, or getting involved in some kind of mail order selling endeavor - and hoping to get rich.
You can make a million dollars or more in mail order, but it's going to require a complete understanding of the business as well as a little bit of know-how on your part.
Don't just glance at your junk mail and throw it away! Save it - it can put extra money in your pockets! As a matter of fact, you can make some "easy" extra money with all your incoming mail...
Just about anyone can offer recipes for sale, and make a few extra dollars. Believe it or not, almost anyone who sells recipes through all the "chain letter" recipe clubs, National Inquirer and similar efforts, makes money.
If you are an old hand at mail order, or a newcomer to the business, sooner or later you are going to want to try your lick at having your own publication.
How much money do you want to make? Do you need a steady second income? Do you want to have your own business, be your own boss, and make your own decisions?
If you see ads for the same opportunity you are trying to sell, invest a few dollars and have a typesetter design you a completely different looking ad from everyone else that will stand out and be noticed.
Selling books by mail is one of the "ideal" spare-time business ventures that can be operated from your home, and with minimal investment, can make you very rich!